Thursday, August 4, 2011

2011 International DJ Expo- Sneak Preview

Next week from August 8th - 11th, thousands of disc jockeys from across the country (and world) will descend upon the Trump Taj Mahal in Atlantic City for the DJ Times 2011 International DJ Expo.  Participants will include mobile DJs, club DJs, Video Disc Jockeys (VJs), producers, bedroom DJs, equipment manufacturers and business gurus.

As the owner of a mobile disc jockey service in Central New Jersey and a lover of DJ culture, here are the seminars and parties on my radar screen:

MONDAY

Steve Moody's All-Star MCs' Secrets Revealed - Steve is a leader in the wedding industry, and his seminars are always fast-paced and informative.

Jerry Bazata's Business in a Down Economy - With the U.S. unemployment rate above 9%, there is no denying that we are in a recession.  I look forward to hearing the thoughts of Jerry Bazata, one of the sharpest minds in the business.

Simple Solutions of Being Different, The Power of the Upgrade - PA-based mobile DJ Michael Kindlick will share specific techniques for upselling services.  This is a timely seminar, as clients seem increasingly resistant to upgrades in today's sluggish economy.

Keynote Speech and Q&A - DJ Skribble.  Skribble, "America's Hardest Working DJ" is the real deal, as evidenced by his jaw-dropping, party rocking performance at last year's late night set at the Ego Lounge.  Past years' keynote speeches by the likes of Grandmaster Flash, DJ Jazzy Jeff and Q-Bert have always been inspirational!

DJ Skribble, performing at 2010 DJ Expo in the Ego Lounge
Evening - At 8 PM, it's time for the DJ Expo Kickoff Party, hosted by Mike Walter from Elite Entertainment.  I'm particularly excited to experience a performance by John Donovan, Party Percussionist.


TUESDAY

Mike Walter's Maximizing Employee Training - Mike Walter manages the most successful multi-op. company that I know of, and he will explain the science behind training and maintaining employees for maximum efficiency.  Training is one of Mike's fortes.  For those owners and managers of multi-ops who have yet to check out Mike's new book/audio book, "Running Your Multi-Op" we recommend checking it out here.

Randi Rae's All Things Mitzvah - Our company has successfully dipped its toes in the Mitzvah market, educated and inspired by the likes of Randi Rae, Mike Wieder and Mike Lazar.  I look forward to a fresh round of inspiration from the "Mitzvah Maven"!

"Games DJs Play" with Jake Jacobsen - Jake Jacobsen is a high-energy, interactive entertainer who is also is the President of the New Jersey Disc Jockey Network (NJDJN).  We are always looking for new content for our shows, and hopefully Jake will reveal some winners!

New Media Marketing:  Control Your Media Message with Hurricane Productions.  Strato and Vinnie from Hurricane Productions have used new media platforms to great success and will share some of their secrets!

Evening - The Promo Only Party Artist Showcase Party at the House of Blues is a favorite event of many attendees.  Hosted by Kimberley Locke, Blake Lewis and Traci Lords, scheduled performance artists include 50 Cent, Jeremih, Jason Derulo, Crystal Waters, Wynter Gordon and Pete Wentz & the Black Cards.  Additional surprise artists are also possible and probable!  

WEDNESDAY

DJ Business Guru Randy Bartlett will present two seminars.  The first is his famous "One Percent Solution."  The second seminar, "Behind the Scenes," is a new and intriguing seminar that examines the iceberg effect of a DJ's livelihood.

Smart Marketing - Spinning Without Spending - Joe Mollineaux.  Joe will discuss some low and no-cost marketing strategies to increase sales.

Keynote Q&A - Robert Clivilles.  Clivilles, co-founder of C&C Music Factory, is a super producer/DJ  who will tell his life's story, including the loss of his production partner David Cole.

Evening -  the action shifts to the Casbah at the Taj Mahal for the crowning of the 2011 "DJ of the Year" (2010's winner Adam Weitz).  Thereafter, Pioneer will host a talent show of DJ/VJ virtuosos, including BT, QBert, DJ Skribble, DJ Shiftee, DJ 2nd Nature and DVDJ Unique.  Pioneer will be throwing free headphones and gear into the crowd, and the event will culminate with DJ 2nd Nature unhooking his CDJ-2000 and throwing it into the crowd!  (I hope to be in this exciting mosh pit!)

THURSDAY

The primary goal of Thursday is to look for last minute deals in the Exhibits Hall, and to attend the "Ultimate DJ System Giveaway " at 2:45 PM


SEE YOU THERE!

The Ambient DJ crew will be in full effect from Monday through Thursday.  If you'd like to meet up for lunch, email me at gregg@ambientdj.com.

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